If you were so unlucky as to go through an initial manuscript of mine, you’d find all sorts of things like word[think of cool word later] (in Scrivener, word gets highlighted with a specific color). The word is a placeholder to keep the momentum going and a reminder not to get sidetracked thinking about things that are likely to take some time.
Think about how evocative the simple term ‘shine job’ is in Pitch Black. That simple phrase does a lot of heavy lifting. It’s a simple, easy term to remember. It informs and implies; something is unusual about Riddick and he spends a lot of time in the dark, and among people of questionable character.
I hope someday to come up with as evocative a name as ‘Bangladesh DuPree’, from Girl Genius.